NEWGEN APPLICATIONS ARE NOW OPEN
NEWGEN’s mission is to support the growth of original new collections which have the potential to make a mark on the international scene. Judging is undertaken voluntarily by a panel of Britain’s top editors, buyers and opinion formers who compare entrants against the standards of excellence attained by former winners. Those selected will receive sponsorship and mentoring tailored to the scale and positioning of their collections and businesses. Only those willing to undertake the full scale of commitment required should apply. We recommend that you research previous winners and the selection process of NEWGEN on our website: http://www.londonfashionweek.co.uk/newgenapplication. We only encourage those to apply who are ready to do so. Should a designer be invited to an interview they will be asked for research and knowledge of their markets and are expected to have a good understanding of these areas.
SUPPORT AVAILABLE Cash sponsorship for a Presentation on schedule at London Fashion Week Cash sponsorship for a Catwalk Show on schedule at London Fashion Week An exhibition sales space in the NEWGEN area at London Fashion Week APPLICATION INFORMATION UK based companies only Less than 3 years in business Women’s ready to wear or accessories designers only and no menswear (separate application for NEWGEN MEN) or bridal wear If a designer has been unsuccessful in applying more than 3 times, they are no longer eligible to apply.
SUPPORT AVAILABLE Cash sponsorship for a Presentation on schedule at London Fashion Week Cash sponsorship for a Catwalk Show on schedule at London Fashion Week An exhibition sales space in the NEWGEN area at London Fashion Week APPLICATION INFORMATION UK based companies only Less than 3 years in business Women’s ready to wear or accessories designers only and no menswear (separate application for NEWGEN MEN) or bridal wear If a designer has been unsuccessful in applying more than 3 times, they are no longer eligible to apply.
DEADLINE FOR ENTRIES Deadline for application forms to be submitted is 29th April 2010.
FURTHER ENQUIRIES Camilla Scott-Bowden Tel: +44 (0) 20 7759 1977 camilla@britishfashioncouncil.com
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